Oribi and Google Analytics

What to do with you analytical data?

Software Folder  | Business

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Imagine this; you have your analytics software configured for an eCommerce store. You are receiving tons of traffic and related data. Wouldn’t it be really awesome if your analytics software would also tell you what action to take instead of just all that confusing data? [ meet Oribi ]

What is Oribi?

In short, Oribi is a relatively new platform that simplifies the whole practice of setting up and monitoring the performance of your website. 

Using the Google Analytics dashboard for measuring is pretty much a given for most marketing experts, especially for those just entering the world of digital marketing. And why not?

Google Analytics is viably armed with everything you need for collating data on your website and marketing campaigns performance. It connect with Google Ads and other Google tools and resource, it’s pretty full-on.

The only thing is, it can seem a little complicated and unwieldy, and may require a little tinkering in order to pull out and work out what to do with the data most essential to your decision making. But, it’s all there. In my opinion Google actually does a good job.

Oribi is Friendlier

However, as humans, we tend to always strive towards simplicity, eventually. In that way more people can enjoy the benefits of whatever it is we are exploring. Technology strikes again!

Now, what it is about Oribi, is that it provides a somewhat “game-changing” approach. Well, lets say a simplified, visual and more digestible method for managing your analytics… [ Read on ]

oribi-dashboard

A Different All-in-One-Marketing​

Try Oribi Free

Marketing with Oribi

Oribi is focused on providing you with actionable insights, the type of data that is most likely to help drive revenue.

With key features that include; 
– conversion analysis,
– marketing channel analysis,
– smart funnels,
– individual visitor journeys,
event correlations 

Oribi measures every step; from custom events, button clicks, page visits or form submissions with Oribi’s funnels tool. And then, there’s the section that keeps an index of your website visitors, allowing you to study any interesting patterns in their journey through your website… Read on ]

Individual-Journeys
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Oribi tells you what to change

Using Event Correlations

Event Correlations is one feature you will most definitely find useful. As the name suggests, this tool correlates data based on your website visitors activities. With this data you are able to more readily define and focus on which events are most likely to convert.

No coding required.

  • Measure Define and Increase conversions.
  • Build funnels, track visitor behaviour, analyse conversions….
  • Generate reports…
  • Optimise Google and Facebook campaigns.
  • there’s more…

A Different All-in-One-Marketing​

Try Oribi Free
Oribi-analytics-and-marketing

What is Oribi?

INSTANT ARTICLE What to do with your analytical data? In short, Oribi is a relatively new platform that simplifies the whole practice of setting up and monitoring

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Disclosure: Please bear in mind that some of the links on this site may be sponsored links and if you make a purchase I may earn a commission. Please also keep in mind that the companies and the products I mention are ones that I use myself, or have tried. And are mentioned for their quality or usefulness I have experienced myself

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