Books
F#ck Content Marketing
Randy Frisch
F#ck Content Marketing isn’t a book for content marketers.
Instead, it’s for everyone in the organization who needs better context and direction for how to drive demand, revenue, and relationships with content. Truly effective companies (and marketers) create content experiences, drawing the customer into an immersive infinite scroll that mirrors the consumer experience of Netflix, Spotify, and other billion-dollar brands.
Eight Principles of Creativity
It is hard to think of a human ability that has had a more profoundly positive effect on the world than creativity. This one human capacity has generated so much. It is individual and universal, intellectual as well as artful, born of inspiration and made with determination. Distinctly human but often misunderstood, creativity is fundamental to life. At Landor, it is our life’s work to constantly build our creative capabilities in service of our clients’ businesses. Here are some things we’ve learned along the way.
Creativity Book List
Untangling the link between creativity & technology together
8 Principles of Design
Great strategy calls for intelligent, incisive design to carry it out. Here are eight hallmarks of great design.
-Landor Associates
Songwriting
Songwriting : Apply Proven Methods, Ideas and Exercises to Kickstart or Upgrade Your Songwriting
- Tommy Swindali
Music Production For Beginners 2020 Edition:
How to Produce Music, The Easy to Read Guide for Music Producers. Learn everything You Need To Know About Making Music In One Place!
- Tommy Swindali
A Promised Land
A riveting, deeply personal account of history in the making—from the president who inspired us to believe in the power of democracy In the stirring, highly anticipated first volume of his presidential memoirs, Barack Obama tells the story of his improbable odyssey from young man searching for his identity to leader of the free world, describing in strikingly personal detail both his political education and the landmark moments of the first term of his historic presidency—a time of dramatic transformation and turmoil.
The Art of Logical Thinking
Atkinson talks about successful pedagogical approach, guiding through the fundamental elements of formal deductive logic, classification and definition, fallacies, basic argument analysis, inductive generalization, statistical reasoning, and explanation.
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